Case Study:
Non-Profit Marketing & Events

As volunteer Events Director and Marketing Lead for Accessibility Renovations for Kids (ARK), a non-profit that renovates homes for children with mobility challenges, I managed event execution and communications. My work spanned event planning, writing, and sponsorship outreach.

Scope of Work

Planned and directed major fundraising events twice a year, in addition to smaller fundraisers and moderating a speaker series.
Managed sponsorship outreach, securing financial and in-kind support from community partners.
Designed marketing materials including posters and event promotions.
Created family feature stories to highlight the impact of completed renovations.

Highlights

Directed the silent auction, overseeing item procurement, promotion, and event-night execution.
Coordinated keynote speakers, player recruitment, and donor engagement for events.
Strengthened community visibility through consistent and professional marketing efforts.

Results

Delivered successful fundraising events that generated strong financial support.
Increased engagement with sponsors and donors through both events and storytelling.
Produced stories and campaigns that deepened donor connections and built lasting credibility for the nonprofit.