top of page

Selected Work & Case Studies

A selection of strategic projects across brand development, large-scale communications, and organizational storytelling.

Visual Brand Strategy & Graphic Design

Complete visual identity system with strategy, logo suite, and templates to ensure brand consistency.

University Collective Agreement

Formatting and structural editing of a large-scale, multi-section negotiated agreement (200 pages).

Non-Profit Engagement & Outreach

Multi-channel campaign aligning event strategy and communications to drive fundraising.

Marketing Strategy & Rebrand

Full rebrand and website development supported by content strategy and digital execution.

Cancer Research Scholarship Fundraiser

Event strategy and marketing for a hockey fundraiser and formal dinner raising $20,000+ for cancer research.

My Food Reels

As a creative outlet, I post home-cooking content on @HomecookedByHeather. I make the recipes myself and enjoy creating and filming each video.

​

​

  • Instagram
  • Threads
  • Facebook
  • YouTube

Writing Samples

A selection of articles I’ve written to showcase different styles of business and organizational communications.

ARK Impact Stories

Impact stories created for Accessibility Renovations for Kids, written to highlight the nonprofit’s work, engage supporters, and show donors the difference their contributions make for families.

Screen Shot 2025-09-04 at 10.07.15 AM.png
bottom of page